The Personalized Whole Food Multivitamin
Tailored dosages for complete and balanced nutrition.
One-Size-Fits-None
Your diet shapes your supplementation needs. That’s why we analyze it to identify what’s actually missing. This is the only way to truly optimize your nutrient intake. Generic formulas based only on age and gender supply one-size-fits-all dosages that undermine their effectiveness.
Eliminate Deficiencies
Target the gaps in your diet with precision
Prevent Overdose
Avoid excess with diet-based dosing
Rooted in Whole Foods
Nutrients from real food, not synthetic isolates
Striking the Right Balance
When it comes to nutrients, more isn’t always better. Your body needs the right amount—not too little, not too much. Deficiencies can leave you depleted. Excess can disrupt your system. We personalize your dosages to help you achieve the optimal intake.
Striking the Right Balance
When it comes to nutrients, more isn’t better. Your body needs the right amount—not too little, not too much. Deficiencies can leave you depleted. Excess can disrupt your system. We personalize your dosages to help you stay in the optimal range.
What’s Your Diet Missing?
Take the quiz to find out what your body really needs.
Whole Food.
Whole Benefit.
98–99% of our nutrients come from whole foods and microorganisms. One exception is 5-MTHF — a bioactive, natural-form folate recognized as a scientific breakthrough for its superior absorption and safety. Not only do we deliver your optimal dosages, we do so using nutrient forms your body can easily absorb and use.
Where It Comes From Matters
Our calcium comes from Icelandic wild algae—not rocks. Our vitamin C? From Amazonian acerola—not a lab. We use ingredients your body can recognize, absorb, and utilize to the fullest extent.
Built for Real Health, Not Hype
Personalized Dosages
Whole Food Nutrition
Overdose Prevention
Vegan & Allergen-Free
Non-GMO Ingredients
No Artificial Additives
How It Works
Take the Quiz
Answer a few quick questions about what you eat.
Get Your Diet Analysis
Find out which nutrients you’re missing—or getting too much of.
Take Smarter Vitamins
Your personalized formula ships monthly, dosed for your diet.
How It Works
Take the Quiz
Answer a few quick questions about what you eat.
Get Your Diet Analysis
Find out which nutrients you’re missing—or getting too much of.
Get Smarter Vitamins
Your personalized formula ships monthly, dosed for your diet.
FAQ
Why should I worry about nutritional overdose?
Too much of certain nutrients—even at non-toxic levels—can strain the body over time. We calibrate your dosages based on your diet to help you avoid both deficiencies and excess.
Aren’t all multivitamins designed to fill nutritional gaps?
Unfortunately, one-size-fits-all dosages are based solely on age and gender. As a result, people often get nutrients they don’t need while missing out on the ones they do. Calcium is a clear example: 3 in 4 Americans consume less than ideal amounts, yet most multivitamins fail to provide enough to correct this.
How is my diet analyzed?
Our advanced algorithm identifies and extracts your dietary pattern from a 24-hour period to estimate your long-term, habitual food intake. It’s not just an assessment of what you ate in the past 24 hours. When answered carefully, the analysis is up to 90% accurate.
The algorithm is powered by data on over 265,000 foods consumed by more than 16,000 individuals across the United States—including a wide range of cultural and ethnic dietary patterns.
This is how we build an accurate, personalized nutritional profile in just minutes—so your supplement works with your diet, not in spite of it, and certainly not against it.
Do you offer biomarker testing?
We focus on what works best: assessing your diet directly. Biomarker tests for vitamins and minerals are often unreliable for measuring intake. That’s because nutrient levels in blood or urine can fluctuate based on recent meals, hydration, stress, metabolism, medications, genetics, and health conditions.
In fact, your body tightly regulates many nutrients (like calcium and magnesium) in the blood, making deficiencies or excesses hard to detect. While biomarker testing can be helpful in diagnosing certain medical issues, it’s not a dependable way to evaluate your nutritional intake.
Our dietary assessment provides a more accurate and comprehensive picture of your long-term habits—so we can tailor your multivitamin precisely to your needs.
Can I combine my multivitamins with other supplements?
Your personalized multivitamin is designed to meet your micronutrient needs without excess. Unless advised by your healthcare provider, we don’t recommend combining it with other vitamin or mineral supplements. Taking more than your body needs can disrupt its natural balance and—over time—may lead to negative effects, even at non-toxic levels.
Non-micronutrient supplements—like omega-3s or probiotics—are generally fine to take alongside your multivitamin.
Why do you offer only multivitamins?
We focus exclusively on personalized multivitamins because they form the foundation of total health. By addressing critical nutrient gaps, a multivitamin supports your energy, immunity, cognitive function, bone strength, heart health, and cellular repair. Essential micronutrients power countless processes in your body — and without optimal levels, your health and performance can suffer over time.
When will the women's multivitamins be available?
We’re preparing to launch our women’s multivitamins sometime this Fall. Joining the waitlist ensures you’ll be the first to know as soon as it’s ready.
